MH 1 Music is a Punjabi Music television channel, owned by MH One Limited.MH ONE TV Network Limited was founded in January 2003 and launched its first channel in May 2003 under the brand name of MH ONE – the highly successful music and entertainment channel with 90% reach to its target audience. The channel is maintaining very high TRP’s week after week, not just for a particular time band but throughout the day. Serialized programs like “Awaaz Punjab Di” and “Hasde Hasande Ravo” have got 95% plus viewership in their time slot way ahead of other leading GEC channels. MH ONE offers a host of genres – Comedy, Music, Dance and general entertainment. The channel has a library of over 25,000 hours of programming.
MH ONE TV Network Limited started its journey in the field of broadcasting 13 years ago and today aims to become a leading Integrated Content Company creating, aggregating and delivering high quality media and entertainment content in all genres and on all media platforms. The Network wants to be recognized as an enterprise with credibility and respect, delivering high productivity and high shareholder value.
MH ONE operates from its own state of the art studio with facilities for shooting, editing, graphics, audio recording etc. The latest equipment meets all international broadcasting standards. Having all the facilities in house allows for making changes in programming instantly and backward integration with all aspects of programming.
Future formats to bring the channel to its viewers are also being explored; this includes releasing of the popular programs for the retail and the publishing market, interactive programming with SMS and IVR, streaming of programs on the internet. MH ONE is in the process of tying up with the best service providers and aggregators for this.
The team of professionals constantly innovates on the programming and packaging of programs. Introduction of new program formats happens on regular intervals to provide something new for the viewers. Constant research and feedback from the viewers is incorporated and forms the basis for development of programs that match the changing tastes of the viewers.